You might need to rely on your laptop or any presentation devices to present your product to your potential clients and hoping that they would buy your idea or the product. However, your competitor would use the similar approach to attract your potential clients and that could affect your sales. Let’s us delve into this situation – where your competitors and you are selling the same product, how could you possibly outsmart your competitor in order to make your clients come after your product?
The answer is likely to be creating empowering PowerPoint (PPT) presentations? Are there any ways to create such presentation if you are in a tight budget? Follow these few steps as follows:
1. Start with simple-looking slide template – Besides using the default slide template, you can choose a simple slide template with plain white or black colored background. By using such colored background, you can insert any types of product pictures and we will discuss more about in the next step.
2. Insert high resolution related product pictures – Your product pictures have to be authentic, clear and nice-looking so that your potential clients would have a good impression on your product. Once you have inserted product pictures into the PPT slides, you can make use of the PPT “Picture Tool” to enhance these pictures – for instance, adding picture shape, borders, effects as well as changing the brightness and contrast of these pictures.
3. Put a label in every product picture – It is pointless that you have inserted product pictures without adding any labeling or description to PPT slides. Therefore, you need to add a few text boxes so that you can put in a few short texts to your PPT slides. In addition, make sure that you using the right font and font size – personally, I would use the default font, Calibri, Arial or Century Gothic, and at least font size 32.
4. Use slide transition to enhance your PPT presentation – PowerPoint 2010 has a few interactive slide transitions that you can actually play with. If you are using the older version – i.e. PPT 2007 or older, you can add-in the typical slide transition and other custom animations. Please take note that it is not necessary that you add-in custom animations in every slide or text.
5. Always create one “business card” slide and show it at the end of the presentation – Create a simple “business card” slide by adding your own professional portrait photo and your company contact details instead of putting “Thank you” slide before you wrap up your meeting with your potential client.
Hope that these above mentioned tips would be able to boost your product sales this year. Good luck!
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